Learning English for Business: The Do's and Don'ts

So your work is global and that means you’re constantly navigating a cultural minefield? The world is full of different social norms and etiquette. This applies to everything from the way we eat and dress to how we do business. Today we’re going to look at some of the quirky business practices that different countries and regions are known for.

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Lock those eyes

If you’re doing business in certain places – like France and countries across the Middle East – you may notice that people lock eyes with you. It can be intense and even uncomfortable if you’re not used to it, especially if the person moves closer to get better eye contact.

Don’t worry – this isn’t flirtation or some kind of intimidation tactics either! – it’s just a sign that they’re taking you seriously. The opposite is true for places like the UK – where people often avoid eye contact to not seem too familiar.

How ‘bout one more, then?

That last comment may make the British sound a bit conservative. Well, don’t be fooled. In London, it’s very common for business associates to be invited for a Friday night out on the town. On Monday you may still be feeling the effects, but it’s all worth it, in the interests of light-hearted camaraderie.

In Russia, too, you may well get offered a shot of vodka during a business meeting. Don’t turn it down! Drinking together is a sign of respect and therefore the refusal may be taken as an offense.

Chinese beestings

Another funny and sometimes tricky area of business etiquette is the exchange of gifts. It may seem like a great idea to arrive at a client or service provider meeting with a classy present – but beware, in countries like China, this can sometimes be misconstrued as a bribe. Even worse is if it’s wrapped in yellow paper with black writing – as that’s supposed to be a symbol of death!

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To beat around the bush … or get straight to it?

When you’re negotiating, know where you stand before choosing how direct you should be. In Australia, the tone of business discussions are usually pretty ‘cut to the chase’ and people value short and opiniated interactions, even if they may seem a little unfriendly at times. In other countries, especially across Asia, business interactions tend to be lot less direct, where you’ll hear more ‘maybe’ and ‘less see’ rather ‘yes’ or ‘no’.

Playing footsie

Your feet are probably the last thing you’ll be thinking about when trying to land a deal – but in some countries, the language of your legs, feet and shoes means a lot, and it can even cause offense. In Thailand, for example, it’s not a good idea to show the soles of her shoes, or – if, say you’re crossing your legs – to point your feet at others.

Also, if you’re going to India, leave your leather shoes, belts and handbags at home. For Hindus, cows are sacred, after all!

Bang on time

And last but not least, it’s often just all about timing. Germans may be famous for being punctual or even being very early, but they’re also known for taking their time to make decisions. This can be tough to handle for those from other cultures who like to fly through the agenda chop chop!

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And that’s the start of it! This is why learning an international language like English puts you at a big advantage, especially in the workplace where culture can be a minefield.

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